Originally Posted by
seuss
We're still "special" however you cut it. Hammocks may have moved from "cult" to "niche" but they're still a ways from "generally accepted."
Consider the following list of companies:
Big Agnes
Black Diamond
Eureka!
MSR
Sierra Designs
The North Face
When you see a few of these 6 companies producing a camping hammock and it actually makes the Backbreaker magazine annual gear guide then you can say we no longer have to ride the short bus.
As it now stands makers of hammocks and accessories are supporting players, who may have graduated from cottage industry to niche manufacturer but are still the tiniest blip on the market radar. Hanging is still pointed to as evidence of being "eccentric" or "quirky." When the mainstream press starts referring to us as "cutting edge" or "early adopters" then you'll know the wave has broken.