Mighty old post you bumped to promote your commercial endeavors...
In spite of that, you really need to flesh out your plans around how you are going to educate folks on the usage of your hammocks and distribute the donations. Without that, it looks like a good idea with no real plan.
Further, what are your specific plans for below freezing weather. Quite frankly, moderate temperatures are not a dangerous problem even with no equipment. Dealing with the more dangerous temperatures require more thought into makeshift insulation or additional gear (and additional cost). Do you have ideas on how to address this? Have you tested any of this at 15 degrees? That's what folks outside in my area are dealing with tonight...
Finally, what is behind the "wind breaking" claim of your cocoon design? Is it a specific fabric you are using? I don't see how this is a realistic claim. Have you tested it? Do you have results available?
It's an admirable idea, but you really need to have a clearer plan before it looks legit to me. Hopefully I just missed it.
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