I assume that you are asking for a potential DIY project. If so I hope you are a much better sewer than I. First off, folding grograin ribbon (looks like in thirds) and sewing might be a bit of a challenge. Next, I see that the ends are sewn onto the zipper backing, again tough to get it right, for a reinforcement. There are much easier (and lighter) methods of attaching tie-outs to a tarp. Here
is a typical tie out reinforced with a piece of ripstop. It will stand up to strong wind and is much lighter than the picture you posted . . . and much easier to do.