I live/work & play here in WNC, I did lots of "ground" camping through my younger years... I heard about Hammocking here and there but never enough, always thought you needed LOTS of expensive stuff and also thought that the hang would not allow me to sleep "flat".
I eventually broke my "paradigm" and actually tried it, but many other campers do not broke their paradigm to give hanging a shot.
I suggest a "demo" day at local retailers. With different setups... Not just the hammock but the Fly, TQ, UQ and Suspensions...
If possible have actual users there with different setups to explain to possible new users what and why they use what they do and a rough idea of cost, from cheap to expensive.
I know you brand your own stuff but I would think a new hanger in an ENO is a new hanger in an ENO and that is a win even if that newb is under some other tarp.
Just a thought Thanks and by the way I LOVE my Double NEST!