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  1. #11
    Senior Member Trailblazer007's Avatar
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    Mar 2011
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    Quote Originally Posted by nothermark View Post
    30-40% margin plus maybe eating too many stupid returns may have made it not worth the effort when he can just sell word of mouth off his web site.
    let's not speculate...just sayin'
    SUSPENDO LIBERTAS

  2. #12
    Senior Member Law Dawg (ret)'s Avatar
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    Sep 2010
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    Quote Originally Posted by Fronkey View Post
    You gotta remember that hammock camping is a very very small group of people. It really is a shame though.

    Fronkey
    Yup and it is a camping system with a pretty steep learning curve. UQs, TQs, Tarps, SRLs, suspension systems for both hammock and tarps (even hang angles), different options for pads, and the challenge of places with no trees etc etc. Your average outdoorsman is not going to want to fuss with it when they can just grab a pad, bag, and tent/tarp. A smart REI store would have a full kit (hammock, TQ, UQ, tarp) for their hammocks and some training material with the HF address on it.
    Mark is the name and If there is more than one way to understand what I just said....I meant the good one.

    Earth First! We'll dirt bike ride the other planets later.

  3. #13

    Join Date
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    Quote Originally Posted by Trailblazer007 View Post
    let's not speculate...just sayin'
    which part?

    I have seen several smaller canoe companies go this way specifically for the reasons stated. I know of 1 former large canoe company that was put under for trying to do business through a major retailer. (Sawyer). In a different forum I would lay out a lot more information but I don't think folks running this one want it.

  4. #14
    MedicineMan's Avatar
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    wouldn't it be interesting if suddenly REI started to carry Warbonnets! Yeah I doubt it to but wouldn't that be supreme justice.

  5. #15
    Senior Member enoorange's Avatar
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    Of course REI carries ENO hammocks.
    TRIUMPH
    Go Your Own Way

  6. #16
    Senior Member Law Dawg (ret)'s Avatar
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    Quote Originally Posted by MedicineMan View Post
    wouldn't it be interesting if suddenly REI started to carry Warbonnets! Yeah I doubt it to but wouldn't that be supreme justice.
    I would travel to buy one there even though it is not needed and the ride is 120 miles one way...just for the giggle of it. Well that and the Fresno REI is a fun place to go and spend more cash than you planned to...
    Mark is the name and If there is more than one way to understand what I just said....I meant the good one.

    Earth First! We'll dirt bike ride the other planets later.

  7. #17
    Senior Member ExPXGUY's Avatar
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    Sep 2007
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    Does this qualify? Not an explorer though

    http://www.rei.com/product/814263/he...ym-zip-hammock
    "only the paranoid survive" - Andy Grove, Intel

    Search engines are your friend. Use "Site:hammockforums.net" in your search string.

  8. #18

    Join Date
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    Quote Originally Posted by MedicineMan View Post
    wouldn't it be interesting if suddenly REI started to carry Warbonnets! Yeah I doubt it to but wouldn't that be supreme justice.
    Not really. I think he might have learned a few things when he tried to outsource fabrication.

    In order to have a successful relationship there has to be enough sales to justify the shelf space. They need to sell it and he would need to make it. Setting up to do that volume production is a different skill set than making and selling your own product. By the time you allow for margins there has to be a large increase in sales so a large increase in manufacturing capacity just to keep making the same income as one can make selling something like 1/5 to 1/10 as much product via direct sales. Those numbers are probably off, it may be more.

    I'm not trying to be judgmental or controversial but one also has to figure in competition. The barriers to competition are patents and high dollar investment in the physical plant. Patents are expensive and relatively hard to come by. Anybody not in those category's that gets their price structure up too high finds another cottage supplier can start grabbing market share. Get a couple of them and the big guy is in trouble as volume drops below sustainable levels. There are many areas where that is easy to do. What's it cost to go into the Hammock business? ;-)

  9. #19
    Deadphans's Avatar
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    Dec 2010
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    Quote Originally Posted by Fronkey View Post
    I heard about this a few months ago. But, what I heard was that they weren't selling that well in REI stores. You gotta remember that hammock camping is a very very small group of people. It really is a shame though.

    Fronkey
    True. I bet in a few years when more people are exposed to the idea and some more convert to hanging the word will get out. Snowball affect I doubt this will be the end of hammocks in chain camping stores.
    "In seed time learn, in harvest teach, in winter enjoy." -D'Signore's, Tide Mill Farm, Edmunds, Maine.

  10. #20
    I think we ought to be happy that hammocking is a niche market and set of users. If hangers start showing up everywhere, then the other kind of tree huggers will be out in force. Parks will start planting 4 x 4's in nice neat rows for us to hang from in between the RV parking and the outhouses, etc.

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